unit 30 task6 p6

When a digital graphic is produced, the person who made it have copyright to that specific graphic. This means that if someone else other than the person who made it tries to use this image or change it in any way, it is breaking terms of the copyright. This is against the law and such actions may result in consequences and an example of this is a fine. If you want to use a graphic or an image that has copyright, then it is vital to ask the creator for permission to do so. There are copyright free images which are the images such as those on Google Images. However if you want to use a graphic which has copyright, the creator may ask for something in return before permission is given. For example an amount of money. If a graphic is distributed under a license that allows adjustments to be made to the graphic, then you are allowed to change the image and use it for your own use. However, you do have to be careful of the terms and conditions of this license as they may be very detailed/complicated. An example of this is that the image may not allowed to be used for marketing a product or allowed to be released into the public at all. If these terms and conditions are broken, again there will be consequences for doing so.

Trademark is a recognisable indication used by businesses, companies etc. If a product has a trademark on the packaging then it means the product is protected meaning if copies of that product were produced by another company it would be against the law. The company with the trademark are able to take legal action against the company producing the copies. Trademark has consequences to the owners if they are found guilty to flawed advertising or to derogatory advertising. Trademark also has legal pitfalls much like copyright, which can lead to things such as law suits, loss of businesses and fines. Intellectual property is about the ownership's of creative works. If a company hires a designer to produce an image for example, the designer will not have the intellectual property of that image as they are getting payed for the image. However if the designer made the image in their own time at home, then they would have the intellectual property of that image. The designer would then have the right to sell that image to other companies for sums of money. Once the image is sold, the rights are passed over to the new owners (the company who bought the image from the designer). Like Trademark and also Copyright there are legal pitfalls which may be issues such as fines etc.